|
PANTONE® Color: Messages & Meanings |
|
|
|
|
|
|
|
|
|
Color: Messages and Meanings, A PANTONE® Color
Resource is the follow-up to the PANTONE® Guide to
Communicating With Color. This book contains all new
material to help you make effective, unique and credible color
choices. Based on research and filled with hundreds of color
combinations and illustrations, this book presents color
expert, Leatrice Eiseman's insights on color and emotion, and
addresses how best to integrate these qualities into your
work, insuring your intended message is communicated.
Experience inspiration through the most effective
combinations for communicating moods, ranging from
assertive to provocative or intimate, and many other moods.
These essential guidelines and illustrations can be applied to
so many of your projects... branding, packaging, signage,
point-of-purchase, displays, advertising, logos, websites and
more. Everything you need to make color work more effectively
in your designs, from valuable color information to charts for
converting PANTONE solid ink colors to four-color process
(CMYK) formulas, is thoughtfully presented. Created for
everyone whose color choices are critically important for the
success of a project, this book will prove a valuable tool and
resource that will enable you to jump-start your imagination,
and provide you with the appropriate rationales for making
those choices.
|
|
|
Item: dbr104
Price: $36
|
|
|
|
|
|
|
|
|
|
